Why Business Owners Need to Create a Secure Website
Updated: Apr 22
In our increasingly connected world, an attractive, functional website is one of the most important parts of running a business effectively. Your website can function as a portfolio, a source of information, a shop, a marketing tool, and more. Moreover, businesses without a website run the risk of looking out-of-date and unprofessional.
However, websites come with drawbacks and risks, as well. Website security is absolutely essential for small businesses. A poorly made website leaves you and your customers vulnerable to cyber-attacks. To avoid the inconvenience of a compromised website, here are a few tips on making your site suitably secure.
Hiring Security Experts
The most foolproof way to get a secure website is to hire a cybersecurity pro to set your site up. You can work with a cybersecurity agency or hire an individual. There are plenty of talented and reliable freelancers out there you can trust to make your site as safe as possible. If you’re not sure where to start, check out freelance listings that allow customers to leave reviews. This lets you run some cost-benefit analysis on your potential options and hire the best freelancer for your needs.
Use a Web Builder
Another simple step you can take for cybersecurity is to host your website through a web building service such as Wix or WordPress. Since these companies use their own larger framework to support your website, you can be fairly confident that your information will stay secure.
That said, this isn’t foolproof. For starters, you have to stay aware of any data leaks or security issues that crop up on your hosting site. Moreover, you may tweak some settings along the way that make your site less secure. Always make notes of the changes you make when updating your site so that you can identify the sources of problems that might crop up down the road.
Focus on Secure Digital Practices
No matter where you host your site, there are some simple practices you can use on your end to avoid direct cyber-attacks. For starters, make sure you’re using a unique, random password for every account your business uses. If you use the same password for everything — even a very strong password — then one point of vulnerability ripples across every account your business uses.
It’s also important to make sure you train any employees you work with on good digital security practices. Teach them how to watch out for online scams and phishing attempts. Never allow anyone to access privileged accounts on a public device, and do regular cybersecurity training to keep everyone up-to-date on new vulnerabilities.
Recognize the Risks
Finally, take some time to fully recognize the risks of poor cybersecurity on your website. First and foremost, a vulnerable website can leave you and your customers at risk of being targeted and taken advantage of by online scammers. However, that’s not the only thing you need to worry about.
Many browsers alert users when a site isn’t secure — some won’t even open the site at all. This means a poorly secured website might not even be viewable. Even if you never wind up targeted by hackers, your customers may be unable to access your site, which could cost you money or new clients. At best, this leaves a bad impression — at worst, it can seriously harm your bottom line. A secure website allows users to interact with your business with confidence and protects your data along the way. As a general rule of thumb, use good digital security practices and turn to the professionals when necessary to keep your website safe for all.
Need advice on how to improve your website’s copy? Enroll in an Onyx Online writing courses today.
Cody McBride has loved computers ever since he built his own in high school. Today, he’s a trained IT technician. He understands the inner workings of computers can be confusing and frustrating to most, especially when there’s a problem. That’s why he created Tech Deck. On his website, he offers easy-to-understand tech-related advice and troubleshooting tips.